We’re not wired in a way that always causes us to do the right thing. Often, I choose the opposite to the thing I really want to choose. Let me give you an example…
I’m not the biggest fan of social media. But I get that it’s a powerful tool to share what we’re up to with the Form community. Because of that, we, as a business are committed to posting regular videos on it. When I say we, what I really mean is I. However, because I’m not the biggest fan of standing in front of camera it’s something I shied away from actually doing.
I wanted to do the video posts. I knew there would be value for clients, for Form and for my confidence. However, I still didn’t do it. There was a disconnect in what I said I would do and what I actually did. My actions lacked integrity.
This may seem small but how does it reflect? I’ve said I’ll do something and I haven’t done it. Does this build trust? Nope. Does it give others confidence in my ability? Nope. Does it make me feel good? Nope.
Last week I finally cracked on with it. It felt good. And other people’s perceptions? HUGELY positive. Multiple messages that were really, really encouraging and also some helpful feedback which will only make it easier and hopefully, more valuable, in the future.
This built stickiness inside & outside of the organisation.
- The pain of the disconnect between what I said and did became too big. You can ‘feel’ it when you’re lacking integrity in your actions and it doesn’t feel great. The way to sort this? Change your action
- I prioritised it rather than trying to ‘find’ time to do it. There is always something to be done therefore there would always be a reason why it was never a good time. I had to stop trying to find time and make time
- Accountability. Instead of this existing in a document somewhere, I asked someone to ask me the difficult question… ‘Have you done it this week?’ every week
I’m convinced that the effects of small actions that we carry out when no-one is looking ripple into so many areas of life and affect everything from how we manage our staff to profitability.