Don’t go radio silent when you’re feeling stressed. Instead, reach out to your clients and customers. Every single one of them. Nurture each relationship by asking: how are you doing? Is there anything our agency can do to help you?
Don’t worry about contracts, money owed, or payments. Instead, focus on the relationship you have with the client and making sure you demonstrate that you care.
Communicating with clients can also be helpful because it can shed some light on what you can expect in the pipeline (will you be losing a lot of clients and potential revenue? Does everyone seem to be doing okay for now?).
Communication is key for keeping relationships strong and visibility clear.